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Contemporary advertising.-- ed.8

ARENS, Williams F.

Contemporary advertising.-- ed.8 - Boston McGraw-Hill Irwin 2002 - xxxii, 614, [69] p.; bib.; ill.; ind.; 28 cm and cd

ISBN: 9780071122931

Subjects--Topical Terms:
PERIKLANAN, ADVERTISING

Dewey Class. No.: 659.1

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